Cheetah Sportswear is a brand of athletic apparel that includes lines for men and women.

Their old identity was in need of a refresh to streamline its look and feel. The final solution was created by Aaron Sarnat and Hovie Hawk in Design Hovie Studio's Seattle office in collaboration with the Mervyn's in-house creative team in Hayward California.

Above:
Logo for Cheetah Sportswear.